Decent Group is committed to exploring the potential of China’s original culture and oriental aesthetics from the perspective of modern peoples real life, and seeking harmony and balance between fashion and classics, beauty and emotion, people and things, the present and the future with jewelry as the carrier.

Decent Group set up a master studio in 2012 to attract top design masters in the jewelry industry and provide them with its most advantageous resources and creative space with the highest degree of freedom. These designers have a deeper understanding of culture, fashion, technology, and craft, which is conductive to free creation. By injecting more vitality into static jewelry products, they create shining products that can arouse people’s common feeling, and deserve to be handed down.